Partner with the Culture connection
How it workks
Targeted advertsisment
Our app uses a targeted promotional algorithm that places your business in front of customers who are most likely to shop with you based on:
industry & category
user interests
location
spending habits
past engagement
businesses similar customers have interacted with
Your deal doesn’t get “lost” like a traditional ad or post.
It gets prioritized.
Real Value for you
Increase Brand Visibility
Your business receives:
High-quality traffic (not random clicks)
Customers already primed to support Black-owned businesses
Better conversion because people see offers relevant to them
Sale Analytics
You’ll know:
exactly how many people clicked your deal
how many redeemed it
what time of day customers are discovering you
how many people came back more than once
Ultra Black Small Business Partners
What is
Ultra Black Friday?
Ultra Black Friday is a month-long holiday event (Dec 5 – Christmas) inside The Culture Connection App where Black-owned businesses offer exclusive discounts, showcase products or services, and gain massive visibility to thousands of Black professionals, students, and community members.
It combines:
Spotlight deals
Auctions
Targeted promotions
Social media features
A business analytics dashboard
It’s designed to drive sales, foot traffic, and brand awareness during the biggest shopping season of the year.
How do customers find my business?
Through both in-app and external placements:
In-App
Ultra Black Friday Featured Section
“Businesses You Might Like”
Spotlight banner
Category lists
Push notifications
Search + filtering tools
Social Media
1-month spotlight across Instagram, TikTok, Facebook, LinkedIn
Reels/short-form video during the event
Tagging and linking to your profiles
You get visibility across all channels.
How does my business participate?
There are two ways to participate:
Option 1: Offer a Discount
Provide a Culture Connection–exclusive discount (recommended 20% off) for 30 days.
Works both online and in-store.
Option 2: Donate a Product or Service for the Auction
Donate an item to be auctioned in-app.
You receive one month of free advertising across the app + our social media.
You can do either — or both.
How do the promo codes work?
The Culture Connection app generates unique discount codes for each user daily.
This means:
Customer their “Ultra Black Card”
You enter your personal Business code
Input price to POS system with your agreed upon discount
What is the auction and how does it work?
If you donate a product or service (ex: facial, haircut, photoshoot, consulting session, gift box), users bid inside the app during the event.
Businesses benefit from:
Huge visibility during bidding
Free 1-month ad placement
More followers/customers
Social media spotlight
Community engagement
It’s a powerful branding opportunity.